Author: Sherry El Kilany

Some call her a workaholic, others call her driven, she calls herself a hustler. Some find her outgoing, others standoffish, she's just a confused intro/extrovert. Spanning over 10 years in the event and marketing industry, Sherry began her career in Egypt's burgeoning Sports Marketing industry, to quickly be recruited by the Middle East's largest Film Studio Rotana Studios to spearhead and manage their Marketing Department, before starting her own company Nineteen84 Luxury & Entertainment Management. Along the way she built some of Egypt's most successful websites, leading up until Scoop Empire, a compilation of her and her 2 partners (best friends) brain child!

With the World Cup well underway, we thought it only natural to give credit where it’s due by crowning the best World Cup ads this year.…

I always heard Sam Smith on the radio and randomly when I would shuffle my iPod, but I never actually listened to his music intently. As…