Scoop Team

Jackie Khoury, a.k.a JKpinkie, is this unconventional little thing going around scribbling doodles and thoughts about everything and anyone. Her motto in life is: " I see the world through Pink colored glasses", while her articles are the funniest shade of dark sarcasm.22 Articles


A creative AD-dict who gets high on original ideas.. passionate about Egypt, advertising, branding, social media, shisha and his curly hair.. Working in advertising and communication in KSA, Dubai, Beirut and Cairo; Ahmed has taken it on as a personal goal to raise the bar of the Egyptian advertising scene to world class standards.. He keeps an ad critique blog that has been running since 2009.21 Articles


Confessed over-thinker, finds anything funny, and has no idea what she wants or what she's doing most of the time. Oh and the only way to take her laptop from away from her is to pry it from her cold lifeless fingers.21 Articles


Rula is the perfect example of a workaholic. She’s an advertising geek who is currently an account director at BBDO Proximity Dubai. She loves pranks, Cairo, and drinks a ridiculous amount of Redbull. No really, she has like 7 a day. She’s full of energy (mainly because of the RedBull) and can be found rocking out to Muse or admiring the work of Banksy, Warhol, Lichtenstein, and Frida.20 Articles


Ganna is the Social Media Specialist at Scoop Empire. She is very fun and energetic as she will give positive vibes once you start dealing with her. She studied Political Science, however, she chose to make a career shift to do what she loves the most; being creative! She loves to dance and sing all the time as he favorite song is "Ana Gad3". She has such an adorable Rottweiler, Milka, whom she should bring with her to the office more often.19 Articles


An optimist daydreamer who believes in fairies and unicorns, driven by her positivity and enthusiasm, yet logical and well connected to reality. She is a proud mother and wife, who treasures family and friends more than anything. Her biggest passion is music, followed by her love for basketball and photography. Writing is her favorite getaway, her own happy bubble where she translates her flashing thoughts into meaningful words and brings her imagination to life.18 Articles


Kareem Sheta is a civil engineer with a deep passion for writing and reading Agatha Christie novels. His passion for writing encouraged him to write his first novel, "The Perfect Day for Murder". One day he hopes to be the first Egyptian to win an Oscar for Best Screenplay. He is also addicted to Harry Potter and Nestle Butterfingers.18 Articles


Psychologist turned writer-editor with a life-long food obsession and early-onset cat-lady syndrome, Kenzy began her career 10 years ago as a clinical psychologist, working with people from all walks of life who suffer from mental illness. She now works as a writer and editor, turning her passion for words into a new career path. On the side, Kenzy indulges her love of history and anything old by managing a shop that collects and sells all things vintage and antique. Her big loves in life are animals, food, music, books, camping and pretending to be a mermaid.17 Articles


Born and raised in the bustling city of London, Veronica was taught the values of creative expression from a young age. She has graduated with a prestigious BA in English Literature from Royal Holloway, University of London, and is an advocate for the Veritas way of living. Forever faithful to pen and paper, she endeavours to create writing that is raw in truth and emotion. You’re likely to find her chillin’ with her mini-sized dog - a certified ‘Good Boy’ Pomeranian.16 Articles


Ghazy. He's the mastermind behind the band "Ghazy and His Goons" which he proclaims to be the "best thing to Egypt has produced since the pyramids". When he's not making music, Ghazy is a football enthusiast who lives on Dr. Pepper and the not so manly "Rainbow Sherbet" ice cream flavour. His unorthodox persona helps him write about the most random stuff anyone can think off. But be warned, if you're easily offended or you're not so big on S & M then this thread is not for you.15 Articles


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